Alan Locher has spent the last three decades working in communications and marketing in the film, TV and tourism industries.
He began his career as a Page for ABC-TV before joining The Walt Disney Studios in film promotions leading to his niche in publicity. In Alan’s eight-year tenure at Disney, he worked closely with talent and studio executives on marketing more than 200 films. Following Disney, he transitioned to the agency side of the business, serving as the Senior Account Director for Rubenstein Public Relations.
Alan later led the PR team for two legendary Procter & Gamble Productions, As the World Turns and Guiding Light, which he grew up watching. Most recently, managed a team of 30 across marketing, sales and operations for On Location Tours, one of the world’s largest TV and movie tour companies. At the start of the pandemic, Alan created The Locher Room, a virtual talk show on YouTube featuring celebrity guests from daytime, primetime and film. Alan has produced more than 400 shows to date and has raised more than 130K for various charities.
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